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Brand Interview

A typeform-style AI interview that asks brand-aware questions one at a time and lands every answer on your Idea Board as a polished idea.

What Brand Interview is for

Brand Interview solves the blank-page problem. Aidelly reads your Brand Profile, generates a track of brand-aware questions tailored to your niche and tone, and asks them one at a time. Every answer you submit becomes a new idea on the Idea Board, with the question saved as the seed topic and your answer as the first entry.

Useful when you sit down to plan a week of content and need raw material that's actually about you, not generic prompts pulled from the web.

Where it lives

Open Brand Interview in the sidebar under Ideas (/brand-interview). Each workspace has its own interview state, so you can run multiple interviews for different brands.

Step 1 — Start the interview

  1. Open /brand-interview.
  2. Click Start interview.
  3. Aidelly generates a track of 8 questions tailored to your Brand Profile. This takes 5–15 seconds.

If you don't have a Brand Profile yet, the questions will be more generic. Recommended: fill out Brand Profile first.

Step 2 — Answer one at a time

The interview opens with the first question full-screen. For each question you can:

  • Answer — type your response in the textbox. Submit with ⌘/Ctrl + Enter or the Next button. The answer auto-saves as a new idea on the board, with the question as the seed topic.
  • Skip — move to the next question without saving. Skipped questions are not retried.
  • Retry — re-ask the current question. Aidelly generates an alternate phrasing.

There is no minimum and no penalty for stopping early. Whatever you submitted is already on the board.

Step 3 — Wrap up and review

When you finish (or stop) the interview, the "Done" screen offers two paths:

  1. Go to Idea Board — opens /ideas filtered to "from interview" so you see only this session's output.
  2. Start a new interview — kicks off another 8-question track.

From the Idea Board you can polish any of the new ideas into a draft (see Idea Board → Polish).

How questions are generated

Aidelly looks at:

  • Your Brand Profile — niche, audience, tone of voice, brand keywords
  • Your brand docs — any uploaded PDFs / text under brand context
  • Your recent posts — what you've already shipped, so questions don't repeat themes you've already covered

Better inputs → sharper questions. If the questions feel off, the fix is usually richer brand context, not a different prompt.

Privacy and data

  • Answers are stored as ideas on the Idea Board — same RLS-protected ideas table as every other idea.
  • The interview's question track is generated server-side using your brand context; the prompt never leaves Aidelly.
  • Skipped questions and partial sessions are not stored separately; only submitted answers persist.

Credit cost

StepApprox. credits
Generate the 8-question track10–40 (one call)
Submit an answer0 (just a DB write)
Total for a full session10–40 credits

Bounded total cost per session; well below a typical Repurpose run.

How Brand Interview interacts with other Aidelly features

  • Idea Board — every answer lands here as a new idea with origin = brand_interview.
  • Brand Profile — drives the question generation. Update it first for sharper output.
  • Repurpose — turn a polished interview idea into 3 platform variants in one shot.
  • Prompt Library — run a saved prompt against the interview's raw answers.

Troubleshooting

  • Questions feel generic — your Brand Profile is thin. Fill out niche, audience, tone, and upload a brand doc; re-run.
  • One question is awkward — hit Retry for an alternate phrasing. You can retry as many times as you want; the track length stays at 8.
  • Lost my answers — answers auto-save the moment you submit. Open Idea Board and filter by "from interview".